DETERMINANTS FOR ADOPTION OF THE ELECTRONIC BANKING AMONG SELECTED CUSTOMERS IN ROMBO DISTRICT.

Abstract

This study aimed to assess the Determinants of Electronic Banking Adoption among selected CRDB Bank Pic Customers in Rombo District. The study specifically intended to assess the level of customer’s adoption of electronic banking system among customers. Asses the social -economic factors affecting adoption of electronic banking system among customers. Examine the banking factors affecting adoption of electronic banking system among customers a cross. Sectional research design was employ. and a sample A 165 were collected through a questionnaire and interview through convenience sampling technique The qualitative data were analyzed through content analysis .ere quantitative data were analyzed descriptively and binary logistic regression was employed to establish the effects of social-economic factors on e-banking adoption The study found that, the most used e-banking platform was ATM cards followed by mobile banking where Internet banking was used at very small extent and credit debit card was not used at all in study area Income and occupation were found to be statistically significance economic factors influencing e-banking adoption Social-economic factors such as level of education. age. sex and ethnicity were statistically significant influencing adoption of electronic banking since p<0.05. while religion and mental status were found not statistically significant influencing adoption of e-banking Finally, it was found that. low cost of running e-banking, time saving, ease access and more convenience/can access anywhere and at any lets were found and concluded to be main bank factors influencing adoption of e-banking. The study concluded that, socio-economic factors and bank factors as revealed were the main determinants of e-banking adoption It was recommended that. Bank should lower e-banking running costs to attract more customers to use e-banking.